Time for CHANGE

novomind AG’s exclusive annual event for digital commerce and customer service.


novoinsight 2023

8th November 2023

We are delighted to be able to invite you to novoinsight again this year on 8th November 2023.

In keeping with this year’s motto “Time for CHANGE”, you can look forward to new ideas and impulses, discussions and interesting presentations from novomind experts, customers, partners and external speakers from the fields of digital commerce and customer service. You can also look forward to a great after-show party at the GAGA Club Hamburg.

We will publish more information about the agenda in the coming weeks.



Look forward to the next novoinsight with an exciting agenda with many insights around the topics of digital commerce and customer service.



  • 09:30 – 10:30
  • 10:30 – 10:50
    Opening & Welcome – Stefan Grieben, novomind AG
  • 10:50 – 11:35
    Keynote – Sascha Lobo, columnist
  • 11:35 – 11:55
    novomind Digital Commerce News & Updates – Stan Carstensen / Markus Rohmeyer, novomind AG
  • 11:55 – 12:15
    novomind Customer Service News & Updates – Thomas Köhler, novomind AG
  • 12:15 – 12:30
    Cyber Security – novo insights – Thien Schlodinski / Mark Moeken, novomind AG
  • 12:30 – 14:00
    Lunch Break

Topic tracks


Track Digital Commerce

  • 14:00 – 14:10
    Time for Change in (novomind) Digital Commerce – Hype Cycle, Composable, AI & Co. – Markus Rohmeyer, novomind AG
  • 14:10 – 14:25
    Headless Commerce in Practice – Experience Report by Wholesaler Arnulf Betzold and creativestyle – Florian Aichhorn, Arnulf Betzold GmbH / Jaromir Fojcik, creativestyle GmbH
  • 14:25 – 14:35
    Headless novomind iSHOP – What´s Next? – Henning Bruns / Stefan Ostermann, novomind AG
  • 14:35 – 14:50
    Composable Ecosystem – How Does mParticle Customer Data Platform + novomind Deliver Best-In-Class Customer Experiences – Robert Murphy, mParticle
  • 14:50 – 15:00
    novomind Connected iProducts – Data backbone for new data products and services – Ravindra Abeynaike, novomind AG
  • 15:00 – 15:15
    Time for chAInge – How (novomind) AI Is Changing Digital Commerce – Luca Knobloch / Tobias Meyn, novomind AG
  • 15:15 – 16:00
    Coffee Break
  • 16:00 – 16:15
    Time for Change in Digital Commerce – 3 Hypotheses on the Change in the DACH Market – Michael Rietdorf, denkteich GmbH
  • 16:15 – 16:30
    novomind Connected iProducts – Enabler for Digital Commerce at Volkswagen AG – Patrick Krippendorf / Christoph Möller, CARIAD
  • 16:30 – 16:45
    How hagebau Is Building Up Its B2C and B2B Business With novomind Connected iProducts – Nadine Schindler, hagebau connect
  • 16:45 – 17:00
    On “Air” in the Forest: Live Shopping at the Specialist Retailer GRUBE – Nina Garbers, GRUBE / Deniz Dogan, OSP
  • 17:00 – 17:20
    Time for Change – Challenges in the Marketplace Business 2024 at limango & OTTO – Sebastian Cordes, Otto (GmbH & Co KG) / Lennard Kressin, limango GmbH
  • 17:20 – 17:30
    Recap & Outlook – (novomind) Digital Commerce Remains Exciting! – Stan Carstensen, novomind AG
  • Approx. 17:40 & 18:10
    Departure Bus Shuttles to GAGA Club Hamburg
  • Starting from 18:30
    Evening Event GAGA Club Hamburg

Track Customer Service

  • 14:00 – 14:05
    Time for Change in (novomind) Customer Service – Peter Linnemann, novomind AG
  • 14:05 – 14:25
    People in Focus – SOS-Kinderdörfer x novomind iAGENT – Elisabeth Hayon, SOS-Kinderdörfer weltweit
  • 14:25 – 14:40
    Leading With Heart and Tech: Guiding Organizations to Adapt Through AI and Human Connections – Perspectives From Asia – Lawrence Luan, Octopus8
  • 14:40 – 14:50
    novomind iAGENT @ATP Autoteile – The Way to… “Unified Desktop” – Nadiia Shainoga / Patrick Kissler, ATP Autoteile GmbH
  • 14:50 – 15:05
    More Efficiency: How MLP Continuously Improves Its Service With novomind iAGENT – Christopher Holzer, MLP Banking AG / Tim Pfeiffer, MLP Finanzberatung SE
  • 15:05 – 15:20
    Unlimited Customer Interaction With novomind iAGENT Voicebot – Thomas Biesterfeldt / Stefan Cordes, novomind AG
  • 15:20 – 16:00
    Coffee Break
  • 16:00 – 16:20
    AI @Orange – A Strategic Priority in Customer Relationship – Olga Doncila, Orange
  • 16:20 – 16:40
    novomind iAGENT Use Cases at novomind MEA – Deep Dive Into Chatbot and WhatsApp Automation – Hossam Amer, novomind MEA
  • 16:40 – 17:10
    Agent Experience @hagebau: AI-Powered Agent Assist – Katja Holst / Nadine Janke, hagebau connect; Jean-Philipp Helmig / Aykut Özdemir, novomind AG
  • 17:10 – 17:30
    Recap & Outlook – (novomind) Customer Service Remains Exciting! – Julian Langhoff / Sven Tunnermann, novomind AG
  • Approx. 17:40 & 18:10
    Departure Bus Shuttles to GAGA Club Hamburg
  • Starting from 18:30
    Evening Event GAGA Club Hamburg

09 November 2023


  • 10:00 – 12:00
    novoinsight Breakfast: Meet Your Experts for Digital Commerce & Customer Service

Top-class speakers


Look forward to exciting guests at the next novoinsight – great keynote speakers, customers and our novomind experts fill our annual conference with knowledge.

Sascha Lobo


Ravindra Abeynaike

Solution Architect, novomind AG

Florian Aichhorn

Project Owner e-Commerce, Arnulf Betzold GmbH

Hossam Amer

Managing Director, novomind MEA

Thomas Biesterfeldt

Product Manager novomind iAGENT, novomind AG

Henning Bruns

Director Professional Services, novomind AG

Stan Carstensen

COO Professional Services, novomind AG

Sebastian Cordes

Technical Manager Partner Connector Management, Otto (GmbH & Co KG)

Stefan Cordes

Head of Product Development novomind iAGENT, novomind AG

Deniz Dogan

Expert for Digital- & Social Commerce, OSP

Olga Doncila

Assisted Digital Program Director, Orange

Jaromir Fojcik

Founder & CEO, creativestyle GmbH

Nina Garbers

E-Business-Management, Grube

Stefan Grieben

CEO, novomind AG

Elisabeth Hayon

Head of Dialogue and Donor Services, SOS-Kinderdörfer weltweit

Jean-Philipp Helmig

Project Leader, novomind AG

Katja Holst

Product Owner, hagebau connect

Christopher Holzer

Head of Sales Support Asset Management, MLP Banking AG

Nadine Janke

Product Owner Customer Care, hagebau connect

Luca Knobloch

Product Owner AI Digital Commerce, novomind AG

Patrick Kissler

Project Manager, ATP Autoteile GmbH

Thomas Köhler

COO Global Delivery, novomind AG

Stefanie Kollmar

Head of Marketing, novomind AG

Patrick Krippendorf

Lead Product Manager, CARIAD

Lennard Kressin

Director Marketplace, Retail Media and Digital Services, limango GmbH

Julian Langhoff

Director Product Development, novomind AG

Peter Linnemann

Director Sales, novomind AG

Lawrence Luan

Founder and CEO, Octopus8

Tobias Meyn

Team lead Team ID, novomind AG

Mark Moeken

CFO, novomind AG

Christoph Moeller

Head of Digital Commerce | Vice President, CARIAD

Robert Murphy

Senior Vice President, mParticle

Stefan Ostermann

Director Product Development, novomind AG

Aykut Özdemir

Software Developer / AI Specialist, novomind AG

Tim Pfeiffer

Head of Sales Support Insurances, MLP Finanzberatung SE

Michael Rietdorf

CEO, denkteich GmbH

Markus Rohmeyer

CPO, novomind AG

Nadine Schindler

Head of Supplier & Article Data Management, hagebau connect

Thien Schlodinski

Chief Information Security Officer, novomind AG

Nadiia Shainoga

ATP Autoteile GmbH

Sven Tunnermann

Product Manager novomind iAGENT, novomind AG


Official partners at novoinsight 2023


Exclusive attendance


The novoinsight is an exclusive novomind AG customer event to which we invite you personally.

If you have any questions about registration, please send us an email to marketing@novomind.com.

Event locations

Grand Elysee Hamburg

Grand Elysée Hamburg

Day event

The Grand Elysée Hamburg offers a modern conference area with a prime location in the heart of the Hanseatic city, making it the ideal location for our novoinsight 2023.

Rothenbaumchaussee 10
20148 Hamburg


Evening event

The GAGA is the location for the evening event as part of the novoinsight 2023: The breathtaking atmosphere will surely convince everyone not to finish the evening for a long time.

Spielbudenplatz 21/22
20359 Hamburg

novomind office

novoinsight breakfast

The day after the novoinsight, the optional novoinsight breakfast will take place in our Hamburg office.

Bramfelder Chaussee 45
22177 Hamburg

For overnight guests

Hotel recommendations

There are no special hotel allotments available this year.

Rooms can be booked at the Grand Elysée conference hotel via the website. Close to the GAGA Club Hamburg we can recommend the Hotel Empire Riverside, ARCOTEL Onyx Hamburg or the Lindner Hotel Hamburg am Michel.



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