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novoinsight 2026

novomind AG’s exclusive annual event for digital commerce and customer service.

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novoinsight 2026

16th November 2026

We are delighted to invite you to novoinsight once again this year, taking place on 16 November 2026. This year’s theme is “Mission AI Possible” – from technological possibilities to practical applications.

The 21st edition of novoinsight brings together decision-makers, experts and users from digital commerce and customer service to help shape the future of intelligent business processes. The focus is on the latest developments in AI, practical use cases and how companies can successfully harness new technologies to their advantage.

You can look forward to inspiring presentations, engaging discussions and valuable insights from novomind experts, customers, partners and external speakers. Together, we will explore current trends, share experiences from real-world projects and demonstrate how innovation can create genuine value for companies and their customers.

Alongside expert insights and fresh perspectives, novoinsight offers plenty of opportunities for personal exchange and networking. The day concludes with our after-show party at East Hamburg, where conversations can continue, new connections can be made and ideas can be developed further together.

EXCITING INSIGHTS

Agenda​

Look forward to the next novoinsight with an exciting agenda with many insights around the topics of digital commerce and customer service.

We look forward to welcoming you to the Grand Elysée from 9.30 am. This will give you plenty of time to arrive at your leisure and get ready for the day ahead. At 10.30 am, we will kick off the programme under the theme “Mission AI Possible” with a joint opening session and a keynote.

In the afternoon, the programme will continue with two parallel tracks: Digital Commerce and Customer Service, each offering space for engaging topics, fresh perspectives and personal conversations. The programme will end at 6 pm. From 6.30 pm, we will meet again at East Hamburg and round off the day together at our after-show party.

We will publish more information about the agenda in the coming weeks.

Introduction

Morning

  • 09:30 – 10:30
    Get-Together
  • 10:30 – 10:45
    Opening & Welcome – Stefan Grieben, novomind AG
  • 10:45 – 11:30
    Keynote “Mission AI Possible” – Elisabeth L’Orange
  • 11:30 – 12:00
    Mission Status – insights from novomind – Markus Rohmeyer / Stan Carstensen / Thomas Köhler, novomind AG
  • 12:00 – 12:30
    Making AI Possible – where agents meet your data – Jean-Philipp Helmig / Luca Knobloch / Tobias Meyn, novomind AG
  • 12:30 – 14:00
    Lunch Break

Topic tracks

Afternoon

Track Digital Commerce

  • 14:00 – 14:30
    Stefan Wenzel @ novoinsight – Stefan Wenzel
  • 14:30 – 15:00
    The Commerce Learning Loop: How AI Agents can improve profitability in the novomind DC Platform – Markus Schmid, novomind AG
  • 15:00 – 15:20
    novomind Shopping Assistant – reimagined for Agentic Commerce – Luca Knobloch, novomind AG
  • 15:20 – 15:45
    Expert talk: AI Shopping Assistants – “lessons learned” with our customers – Markus Rohmeyer, novomind AG
  • 15:45 – 16:15
    Coffee break
  • 16:15 – 16:45
    piazza blu² @ novoinsight – Oliver Goerke, piazza blu²
  • 16:45 – 17:15
    Thinking outside the box – your Digital Commerce use cases powered by AI – Luca Knobloch / Sascha Damm, novomind AG
  • 17:15 – 17:50
    denkteich @ novoinsight – Timo Bergmann, denkteich GmbH
  • Starting from 18:00
    Departure bus shuttles to EAST Hamburg
  • Starting from 18:30
    Evening event EAST Hamburg

Track Customer Service

  • 14:00 – 14:35
    AI Agents – build, operate, scale – Tobias Meyn, novomind AG
  • 14:35 – 15:00
    Messe Düsseldorf @ novoinsight – Gabriele Bahr, Messe Düsseldorf
  • 15:00 – 15:25
    Voice AI Agents – a growing part of our omnichannel platform – Thomas Biesterfeld / Jean-Philipp Helmig, novomind AG
  • 15:25 – 15:55
    Greentube @ novoinsight – Andreas Binder, Greentube / Anna-Lena Spleet, novomind AG
  • 15:45 – 16:15
    Coffee breaks
  • 16:15 – 16:40
    Going live with a bang: all channels in one day – Interview with Paulmann Licht – Christian Petzold, Paulmann Licht / Peter Linnemann, novomind AG
  • 16:40 – 17:05
    KfW @ novoinsight – Alexander Frohner, KfW
  • 17:05 – 17:30
    Freenet @ novoinsight – Lutz Harder / Sascha Rutz, Freenet
  • 17:30 – 17:50
    QA & beyond: From dashboard insights to product vision – Anke Hofmann / Thomas Biesterfeldt, novomind AG
  • Starting from 18:00
    Departure bus shuttles to EAST Hamburg
  • Starting from 18:30
    Evening event EAST Hamburg

17 November 2026

Thursday

  • 10:00 – 12:00
    novoinsight breakfast: Meet your experts for Digital Commerce & Customer Service

Top-class speakers

Speakers

Look forward to exciting guests at the next novoinsight – great keynote speakers, customers and our novomind experts fill our annual conference with knowledge.

Elisabeth L’Orange

Partner for AI & Data at Deloitte,

Host of the tech podcast Tech & Tales

Stefan Grieben

CEO, novomind AG

Stan Carstensen

COO Professional Services, novomind AG

Thomas Köhler

COO Global Delivery, novomind AG

Mark Moeken

CFO, novomind AG

Markus Rohmeyer

CPO, novomind AG

Jean-Philipp Helmig

Director Value Stream Product, novomind AG

Tobias Meyn

Head of Innovation & Digitalisation, novomind AG

Luca Knobloch

Product Owner AI Digital Commerce, novomind AG

Stefanie Kollmar

Head of Marketing, novomind AG

Markus Schmid

Senior Product Manager iSHOP, novomind AG

Thomas Biesterfeldt

Product Manager novomind iAGENT, novomind AG

Peter Linnemann

Director Sales, novomind AG

 

Oliver Goerke

CEO, piazza blu² GmbH

Partners

Official partners at novoinsight 2026

creativestyle
Otto Group one.O Logo
pizzablu logo

Exclusive attendance

Tickets

The novoinsight is an exclusive novomind AG customer event to which we invite you personally.

If you have any questions about registration, please send us an email to marketing@novomind.com.

Event locations

Grand Elysee Hamburg

Grand Elysée Hamburg

Day event

The Grand Elysée Hamburg offers a modern conference area with a prime location in the heart of the Hanseatic city, making it the ideal location for our novoinsight.

Rothenbaumchaussee 10
20148 Hamburg

east Hotel

Evening event

The East Hotel Hamburg is the venue for our after-show party, combining exceptional design with a distinctive dining concept. Its stylish interiors, warm lighting and unique atmosphere provide the perfect setting for an unforgettable evening.

Simon-von-Utrecht-Straße 31

20359 Hamburg

novomind headquarter in Hamburg

novomind office

novoinsight breakfast

The day after the novoinsight, the optional novoinsight breakfast will take place in our Hamburg office.

Bramfelder Chaussee 45
22177 Hamburg

For overnight guests

Hotel recommendations

This year, we have reserved a number of rooms at the east Hotel Hamburg. After the after-show party, it’s just a quick lift ride back to your room and bed. You will receive the booking link with your personal invitation.

Rooms can be booked at the Grand Elysée conference hotel via the website. Close to the GAGA Club Hamburg we can recommend the Hotel Empire Riverside, ARCOTEL Onyx Hamburg or the Lindner Hotel Hamburg am Michel.

Impressions of the novoinsight 2025

Contact

Anna-Lena Karl-Jazmati

Marketing Manager, novomind AG

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