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by Daniela Köhler
Publications officer
The trip through Europe continues: On 18 and 19 June, novomind and its British partners jointly exhibited at eTail Europe in London. Europe’s interactive Omnichannel and Retail eCommerce Conference was held at the venerable Queen Elizabeth II Conference Center and attracted the world’s leading retail experts.
Where is the biggest potential and what is needed to tap it? What are the most serious obstacles and where are most changes expected? novomind was right at the heart of the event with its commerce solutions for shop systems (novomind iSHOP), product information management (novomind iPIM) and marketplace integration (novomind iMARKET), addressing the major and minor issues facing international retailers.
Following novomind’s exhibit at the IRX Internet Retailing Expo in Birmingham in April, eTail Europe was the company’s second stop in the UK in the current financial year. Events like these are part of the continuous internationalization strategy pursued by novomind and its partners, who will present their service and product portfolios to an international audience more frequently going forward.
The next stop will be in Germany again, namely at the AI4U, the conference for artificial intelligence in Munich (24–26 June).
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