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by Daniela Köhler
Publications officer
New standards in the customer journey: shop system, PIM system, marketplace integration and customer service from a single source / novomind and its Solution Partners for commerce and customer ser-vice show how messaging services can be successfully integrated (Hall 7, Booth C-019)
Messaging is the topic of the year and this will also be very evident at DMEXCO in Cologne (11–12 September ), where novomind will demonstrate how messengers can be integrated into new or existing system environments and be used to ensure a perfect interplay between commerce and customer service. Products such as novomind iSHOP, novomind iPIM, novomind iMARKET and novomind iAGENT make novomind a single-source provider of everything that is needed for the perfect customer journey and successful omni-channel commerce.
“Messaging takes the importance of customer communication in omni-channel commerce to a whole new level,” says Sylvia Tantzen, CMO Sales and Marketing at novomind. “The worldwide number of users of messenger services of all kinds is on the increase, and anyone who wants to successfully operate omni-channel commerce in the future must be ready for this challenge.” Order and shipping confirmations, mobile tickets or appointment reminders sent directly to customers’ mobile phones make online shopping in the year 2019 even faster and more personal and require highly professional customer and product experience management (CXM / PXM).
At DMEXCO, novomind will present the full potential of its range of services and products in the area of commerce and customer service software. All SaaS solutions are available for individualized demonstrations.
novomind is constantly expanding its international partner network. This year again, important partner companies will be present at the Cologne trade fair. Special attraction: visitors who come to the stand with not much more than an idea for a future web shop can return home with a plan for a complete and quickly up-and-running online shop, with each of the six novomind Solution Partners making their contribution. creativestyle (front-end design and content commerce), EPAM (software engineering), FIEGE (global logistics), OSP Otto Group Solution Provider (omni-channel retail and logistics), piazza blu² (commerce specialists for implementation and development) and Pixelboxx (digital asset management) will bring concentrated digital expertise to the novomind booth – from shop design, implementation and development to administration and international expansion to the Asian and North American markets.
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