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02 Sep 2015

The customer journey challenge: novomind places the customer centre-stage

The Hamburg software experts show the key trends and services for modern e-commerce and effective customer service at dmexco / New: novomind Commerce and Customer Service Platform

Modern omni-channel business – this is what the Hamburg based systems house novomind stands for. On 16 and 17 September, the software experts will present their solutions and products at dmexco in Cologne, the leading international digital marketing exposition and conference. novomind’s exhibition booth (D 063) in Hall 06 will be entirely centred on the customer and their growing demands on modern online shopping.

“The customer journey is the latest challenge for online dealers,” says Stefan Grieben, COO of novomind. “E-commerce and customer service today need to go hand in hand if you really want to fulfil your customers’ wishes.”

The novomind Commerce and Customer Service Platform is a complete package for successful omni-channel business. The platform pools the four core elements: The multi-channel shop system “novomind iSHOP” and its numerous configuration and extension options form the backbone. novomind iPIM gives the platform a highly efficient management system for HD product data, while novomind iPOEM ensures increased reach and revenues thanks to smooth marketplace integration. And last but not least, novomind iAGENT is an excellent software solution for individual customer communication across all channels, which captures and processes all customer wishes in real time - via text, audio or video.

“We are convinced that integrated solutions are the future,” says Stefan Grieben. “Anybody wishing to operate a truly modern web shop should not only have the right shop solution but also be well equipped in terms of PIM, marketplace integration and customer service.”

Besides reduced complexity and costs, many other benefits make the novomind Commerce and Customer Service Platform the ideal choice – web shop projects can be completed much faster, all necessary components are included and the coordination requirements within the project team are reduced. This saves time and money.

The novomind Commerce and Customer Service Platform thus has everything a modern high-speed web shop needs – and can be fully customised to the specific requirements of each individual shop operator every time. Says Stefan Grieben: “The question often is ‘best-of-breed’ OR ‘integrated solution’. Our answer is: best-of-breed systems as an integrated solution – that’s the novomind Commerce and Customer Service Platform.”