--- title: Artifical Intelligence (AI) description: The technology specialists working at our AI Competence Centre will support you — from analysis to generating and implementing ideas. url: https://www.novomind.com/en/capability/artificial-intelligence/ markdown_url: https://www.novomind.com/en/capability/artificial-intelligence.md type: page slug: artifical-intelligence-ai author: aruf published: 2022-04-13T11:28:31Z modified: 2025-12-15T10:38:13Z language: en-US word_count: 1332 tokens: 2427 --- # Artifical Intelligence (AI) AI in e-commerce and customer service AI technology helps companies to streamline processes, achieve higher revenue and create a better customer experience – it can be a gamechanger in both e-commerce and customer service. Contact us AI in e-commerce Product data, purchase advice and more Artificial intelligence is currently revolutionising digital commerce because more and more processes can run automatically in the background. An example: in order for a product to be displayed correctly on an online shop, you need the corresponding product data. What used to cost employees a lot of time and cause a lot of stress can now largely be taken over by a PIM system. With numerous AI features, it not only supports the import of data, but also handles categorisation and even automatically creates individual product descriptions and translations. This reduces the amount of manual time required enormously. At the same time, delivering an outstanding customer experience is becoming increasingly crucial. AI supports this by enabling personalised search results, tailored discounts, image-based product recommendations, and smart shopping assistants — all contributing to happier customers and fuller shopping carts. What types of AI are used? Generative artificial intelligence (GenAI) aims to use complex models to create new content such as texts, images or videos. In machine learning (ML), the system ‘learns’ from data without explicit programming, for example in spam filters for emails. Deep learning is a sub-area of machine learning that works with artificial neural networks and is, for example, used in speech recognition. Natural language processing (NLP) works with human language – written or spoken, e.g. in chatbots or virtual assistants as well as in text or sentiment analysis. Conversational AI in customer service AI Agents and voice assistants Artificial intelligence also offers great added value when it comes to customer service centers. In the form of chatbots and genAI-based assistants, it helps provide quick, consistent answers to queries across multiple channels — even around the clock. This results in a higher efficiency with increased customer satisfaction. For novomind customers, AI Agents provide definitive answers to up to 80 percent of all recurring questions, giving agents more time for complex queries. This is a major plus when it comes to employee motivation and first contact resolution rate. When used correctly, conversational AI can do even more nowadays: thanks to Natural Language Processing (NLP), it is also able to automatically detect a customer’s mood. This means: AI evaluates text from customers — in emails, for example — and classifies the stance expressed as positive, neutral or negative. This helps agents in the contact center to prioritise urgent queries and gain a quicker understanding of how customers feel. Too many enquiries and not enough hands to handle them? Let AI Agents handle your customer service! More about novomind AI Agents AI is part of our DNA novomind AI Artificial intelligence has been helping to shape our work at novomind for over 20 years. It has been part of our philosophy since the very beginning and is constantly being further developed under the umbrella of “novomind IQ” in all novomind Connected iProducts. In this way, our products provide businesses with optimal support to take on the competition in digital commerce and customer service and gain their customers’ attention. Whether novomind iAGENT for contact centers, novomind iPIM for successful omnichannel commerce, novomind iSHOP as a high-performance shop system or novomind iMARKET for strategic marketplace trading: we equip our products out-of-the-box with intelligent AI technology, thus creating real added value. A smart team for your company We provide you with the best possible advice on possible AI use cases and on the integration and utilisation of our AI-supported software products in the areas of digital commerce and customer service. Our technology specialists will support you – from analysis and brainstorming to implementation. Are you ready to use AI in digital commerce or customer service? Then get in touch and together we will find the AI use cases with the greatest ROI for your company! Contact us Transa Further case studies Transa Reach your goal faster with AI-based product data mapping Transa uses novomind iPIM Supply to process around 90 supplier catalogues. Intelligent attribute and value mapping ensures that product information is linked and enhanced, so that high-quality product data is available to create optimum product presentations in novomind iSHOP.  “From the first demo I thought, this could revolutionise our product data process. And that’s exactly what it did.” Marcel Sauer, Product Owner PIM, Transa Request case study now Further case studies Case Studies & Whitepaper Knowledge from theory and practice Here we provide exciting expert knowledge and collect real success stories from our customers. In the case studies, we show practical examples of how companies use our products. Our whitepapers provide the necessary background knowledge on various topics from the world of customer service and digital commerce. Read cases & papers now novomind Connected iProducts More than the sum of its parts. Each of our novomind software products supports best-in-class digital commerce and customer service, but the interaction between several novomind Connected iProducts creates valuable additional benefits: more efficiency, a faster time to market, higher conversion rate and a flawless customer experience. novomind iPIM The comprehensive (and modular) PIM system for digital product experience management (PXM) and product-related master data management (MDM). Find out more novomind iSHOP The innovative, modular real-time shop system for growth-oriented B2C and B2B omnichannel commerce. Find out more novomind iMARKET The highly-automated, modular marketplace middleware for strategic marketplace trading. Find out more novomind iAGENT The intelligent contact center software for optimal omnichannel management – from chatbots to email management, video chat and social media communication. Find out more Let’s get in touch Do you have any questions? Are you interested in our company and services? The novomind team is available to assist you through the channel of your choice. Chat with us Call us +49 (0) 40 80 80 71 0 Email us info@novomind.com Join us jobs@novomind.com We look forward to receiving your email Chat with us Call us +49 (0) 40 80 80 71 0 Email us info@novomind.com Join us jobs@novomind.com Let’s get in touch Do you have any questions? Are you interested in our company and services? The novomind team is available to assist you through the channel of your choice. Chat with us Call us +49 (0) 40 80 80 71 0 Email us info@novomind.com We look forward to receiving your email Chat with us Call us +49 (0) 40 80 80 71 0 Email us info@novomind.com Let’s get in touch Do you have any questions? Are you interested in our company and services? The novomind team is available to assist you through the channel of your choice. Chat with us Call us +65 8025 8458 (Singapore) Call us +852 9867 1658 (Hong Kong) Email us info.apac@novomind.com We look forward to receiving your email Chat with us Call us +65 8025 8458 (Singapore) Call us +852 9867 1658 (Hong Kong) Email us info.apac@novomind.com Let’s get in touch Do you have any questions? Are you interested in our company and services? The novomind team is available to assist you through the channel of your choice. Chat with us Call us +65 8025 8458 (Singapore) Call us +852 9867 1658 (Hong Kong) Email us info@novomind.com We look forward to receiving your email Chat with us Call us +65 8025 8458 (Singapore) Call us +852 9867 1658 (Hong Kong) Email us info.apac@novomind.com Let’s get in touch Do you have any questions? Are you interested in our company and services? The novomind team is available to assist you through the channel of your choice. 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