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Intershop enables Bertelsmann to sell e-books
Intershop enfinity provides B2C Solution for Bertelsmann
Online Store
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San Francisco, California; Guetersloh, Germany. July 21, 2000 –
Intershop Communications, Inc., the world's leading provider
of electronic commerce applications and software solutions, today
announced that Bertelsmann Online (BOL), the media and entertainment
shop of the Bertelsmann Group, is deploying Intershop enfinity to
sell electronic books online. By selling eBooks over the Internet,
BOL has opted for one of the most innovative and effective distribution
channels in the book industry.
Intershop enfinity's open and flexible architecture enabled a seamless
integration with BOL's existing web site and back-end system. The
new BOL eBook store offers 500 titles from 50 different publishers
including best selling novels, how-to and special interest books
in addition to online access to international publications like
the Financial Times. The electronic content for eBooks such as the
Rocket eBook can be downloaded from the Internet at http://www.ebook.bol.de
"Thanks to Intershop enfinity's rich set of advanced online selling
features, the BOL eBook store was able to launch in record time
– just under six weeks," said Knut Menzel, fulfillment director
for BOL. "Intershop enfinity's revolutionary pipeline architecture
made it extremely easy to integrate the credit card clearing, Nuvomedia
content server and BOL's back-end system."
"Intershop enfinity provides the fundamental backbone for enabling
e-commerce," said Stephan Schambach, CEO, Intershop. "It has been
designed from the ground up as a fully scalable, easily deployable,
multi-platform application, capable of meeting the most demanding
needs of an online B2C enterprise such as Bertelsmann."
Intershop enfinity, the first complete XML and Java -based, sell-side
e-business application offers businesses advanced capabilities to
Sell Anywhere on the Internet – through their own web site, affiliate
sites, portals and electronic marketplaces. To complete the integration,
novomind, an Intershop partner and leading supplier of intelligent
software solutions, merged Intershop enfinity with BOL's existing
business systems.
About BOL (Bertelsmann Online)
Bertelsmann Online is the world's leading international media and
entertainment shop. Since February 1999, BOL-shops went online in
Germany, France, UK, Netherlands, Spain, Switzerland, Sweden, Finland,
Norway, Denmark, Singapore, Malaysia and Hong Kong. Forrester Research
ranked BOL as one of the top three e-commerce offerings in Europe.
BOL's customers have access to 4.5 million book titles and 500,000
music CDs in locale databases. http://www.bol.de
About novomind AG novomind is a leading supplier for intelligent
software solutions to enable a new dimension of customer relations
over the Internet. novomind's solutions offer customers the human
touch over the Internet and result in increased revenue, reduced
cost and future-oriented customer service. The standard solution
novomind IQ(tm) enables the development of interactive personable
intelligent agents (IPIs). IPIs lead users interactively through
Web sites, offer personal consultation and create intelligent user
profiles. http://www.novomind.com .
© 2000 INTERSHOP Communications. All rights reserved. All trademarks
are the property of their respective owners.
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About the company:
novomind Inc. was founded in 1999 and is one of the leading providers of
intelligent software solutions that open up new dimensions in internet
company-client relations and allow companies to increase turnover and cut
costs.The novomind systems bring the human touch to the internet and allow
future-oriented customer services to be integrated into eCommerce.The
novomind IQ™ standard software enables virtual web agents to be developed to
guide the user interactively through internet events, provide him or her
with personalized advice and create intelligent user profiles. novomind
TrueTALK™ enables users to be connected to a Live Operator based in a call
center. There are currently over 40 employees working for novomind Inc. The
company’s clients include well-known concerns such as Bertelsmann
(bol.de/bol.uk), Gruner +Jahr, Otto and the Heinrich Bauer Verlag publishing
house.
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Press Contact:
Going Public GmbH
Martina Ladewig, Maren Wittern
Burchardstrasse 17
20095 Hamburg – Germany
phone +49.40.20 00 05-25
fax +49.40.20 00 05-55
email info@goinggroup.de
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